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Why “Checking In” on Foursquare Is Becoming the New Black

Today, my column in the San Antonio Express-News focuses on the concept of  LBS – Location Based Services such as Foursquare.  Here’s an example of how a few friends and associates of mine are using Foursquare.  The video starts off with my friend, Erica O’Grady, who though from Houston, is very much a part of the San Antonio community.  


Here are related news stories which help explain how and services like Foursquare matter.

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