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‘Tis the season of Social Good; My Column in today’s San Antonio “Express News”

As a monthly columnist for the San Antonio “Express-News,” I’m fortunate to write about PR and Social Media and how people in our local community are using these mediums in creative and meaningful ways.

Today’s column focuses on the upcoming holiday season, when we give thanks and give gifts of many types and in many forms. In this case, the article cites Steve Julian, who is helping to raise $100,000.00 for his wife, Holly’s upcoming lung transplant operation.

Here’s links to those cited and other sources you can learn from to do social good.

Hugs for Holly – main site

BMPR – a group of 150 amazingly nice and smart people who get together once a month to share and exchange ideas on PR and Social Meida

Social Media-driven fundraising

“Mashable’s” Summer of Social Good

Social Good Consulting

From Chris Brogan’s blog:  See a movie, help a cause

If you have ideas on how to creatively raise money or do social good during the holiday season, please let a comment – and thanks for reading.

2 Comments

  1. Thank you for helping to spread the word about how powerful social media can be in our efforts to reach out and engage with our audiences, clients and donors. When I began my career as a marketing consultant for social good, I never dreamed it would morph into the role of social media consultant, too. But these ARE really some of the best tools we have at our disposal now. They have created a more level playing field and enriched our lives in enumerable ways.

    Reply
  2. Thank you for helping to spread the word about how powerful social media can be in our efforts to reach out and engage with our audiences, clients and donors. When I began my career as a marketing consultant for social good, I never dreamed it would morph into the role of social media consultant, too. But these ARE really some of the best tools we have at our disposal now. They have created a more level playing field and enriched our lives in enumerable ways.

    Reply

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