We may be having a heat wave here at The Ranch, but the hottest opportunities for us right now for all of our clients, are the refreshing and updating we are doing on editorial calendars.
Here’s a sample editorial calendar from Network Computing. Note the forecasting of feature stories, lead times and who to contact.
Most publications, regardless of your space, have editorial calendars. This is a good time to start looking for changes and updates in Q3 and Q4 editorial coverage, depending on the lead time the publication works on.