Israel: 054-321-6176 / USA - 210-820-3070 alan@weinkrantz.com

The Role of Social Media in a #PBS Affiliate Fundraiser for @KLRNAuction

I’m continuing my Social Broadcasting tonight at our community PBS Station, KLRN in San Antonio. Tonight, my focus will be on video and story telling and engaging with other members of the community who are populating content about products, services and travel opportunities that you can buy via the phone or online.

This is not only a worth cause, but a great experiment in using the power of the social web to expand our reach, engage online with the community and hopefully, raise even more money for our amazing station.

Here’s Dawn Cole – AKA @lettergirl, with her take on the role that social media plays in a unique fundraiser such as this.

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