Jennifer Preston notes that The New York Times has been spoken about for over 100 years. And now, with the social web, and in her role as Social Media Editor, her readers are engaging and contributing to the news gathering process.
Back stage during the 140 Characters Conference, Philip Nelson spoke with Jennifer where she talked about the importance of not just the big story, focused media coverage on events such as a recent auto show.
The New York Times has a unique and prized franchise. It’s clear to me that under the leadership and vision of Preston it is making a successful transition to the real time web – the State of NOW.