Our client, SecureLogix, is a regular speaker at a variety of tradeshows and industry conferences regarding security. Most recently, their CTO, Mark Colllier, spoke at our client, pulvermedia’s VON show. Subsequent to his talk at VON, VoIP Planet did an overview story on the role security is playing in VoIP deployment, in which Mark was also menitioned in the context of the article.
Think of speaking as integrated part of your communications mix. It can help you reach a targeted audience at an industry event such as VON, and help you gain further credibility in print.