Israel: 054-321-6176 / USA - 210-820-3070 alan@weinkrantz.com

Selling Your Abstract for Publication

Here at The Ranch, we are working on several initiatives for three of our clients to submit contributed stories. 

One trade publication we work with receives between 50 – 60 abstracts per month and only select 10 for publication in future editions.  So what’s the trick of getting your abstract selected? 

1.  Make sure the article is useful to the readership.
2.  Don’t make the article a commercial for your company.
3.  Focus on the end user and how they benefit from your product, service or technology.

 

Here is a sample article for our client, AudioCodes, that illustrates the end result of these efforts: Download AudioCodes.Jul04.pdf

Follow these simple rules, and it will dramatically improve your chance of having your abstract selected and turned into a story.

Submit a Comment

Your email address will not be published. Required fields are marked *

Want To Join My Newsletter?