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Save The Date for BusinessWire’s “Social Media Success” Seminar (I’m Speaking)


If you are in the San Antonio area, hope you can make the next Business Wire Luncheon:

SOCIAL MEDIA SUCCESS: Old Media? New Media? How ’bout the Hybrid Approach?

hy·brid [hahy-brid] (noun) something having two kinds of components that produce the same or similar results   

Learn proven tips to help you dip your toe in the new media pool from pros who are doing it swimmingly.

Don’t throw away your traditional PR toolkit or skillset just yet. They’re both still very relevant in today’s new media environment. Join us for an enlightening discussion that will explore how many companies, and even the media, are applying old PR savvy to their new media campaigns. Our panel will provide tips and case studies to show how they are successfully blending traditional PR with social media, blogging and other new media elements. Join us for a lively discussion that will provide insight into where the media and local PR folks think this new media wave is taking us. 

Thursday, August 28, San Antonio
11:30 am – noon: Registration and Lunch
Noon – 1:30 pm: Presentations and Audience Q&A


Alan Weinkrantz, President, Alan Weinkrantz And Company, and PR blogger, PR Weblog

Mike Kelly, Director, Military Communications, USAA Public Communications

Tom Vaughn, Director, Online Strategies, USAA Member Communications

Roy Bragg, Writer At-Large, San Antonio Express-News, and media blogger, At Large …

Monika Maeckle, Vice President New Media, Business Wire

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