Just a friendly reminder….Editorial Calenars for 2005 are now availalbe on most of the publication’s web sites. Editorial calendars are listings of articles that are planned to be written. Journalists welcome suggestions for contributed content, industry trends, emerging technology, and expert sources.
If you are going to pitch something for an editorial calendar, make it short and to the point. Pitch why it will be of interest to the publication’s readers and how it will benefit them. Don’t send attached files- yet. The intent is to create a dialogue with the journalist, identify their need, and to fill it.
We’ve sold major feature stories based on editorial calendars all through email with never having having a real time phone conversation.