Here at The Ranch, we are ramping up for two tradeshows previous to my trip to Israel for the Pulver VoIP Israel Summit and my annual High Tech PR Seminar.
We’re already booking appointments with journalists and analysts and have some great meetings already lined up. Be sure to start this process early because calendars get filled quickly. Also, some (many) simply won’t make appointments, but will agree to come by during the show. While disappointing, it is certainly understanding, due to the fact that they are overloaded and overwhelmed with interview requests.