We are on a roll with our client, Discretix. We just landed a great news story in the SymbianOne Newsletter. This is a very specific online, vendor sponsored newsletter that targets the Symbian developer and user community.
Don’t underestimate the power and reach of online, vendor specific newsletters. They are a great way to easily reach a highly targeted group of readers.
Aside from outright news, offer contributed stories, application notes and opinion pieces. These make for easy to send articles that build credibility in your sales and marekting efforts.