LinkedIn Marketing Expert, Kristina Jaramillao, has a great story on Bulldog Reporter’s Daily Dog, where she cites a According to 2011 Arketi Web Watch Media Survey, illustrating that 92% of today’s journalists are now actively using LinkedIn.
That’s up 85% from just 2 years ago.
Are your company’s thought leaders on LinkedIn?
Are their profiles updated?
Are they refreshing new and compelling content – or links back to content they are populating?
Kristina’s post is straightforward and common sense. It’s often the later that stares you in the eyes and tell you to just do it.