Getting your news to journalists and analysts can be a daunting task. It even gets more challenging when you are doing this at tradeshows. One source we use is the Virtual Press Office.
Sam Cherry and his crew have developed a leading online news management company that we use during major events such as the upcoming C.E.S. Show in Las Vegas. We post our client’s news releases, white papers, company backgrounder, photography, etc. and the journalists attending the show can log on to what is, as its name describes– a virtual press office.
If you are exhibiting at an upcoming tradeshow in 2005, you should consider using this invaluable service.