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Cymphony / Porter Novelli Corporate Blog Survey Good – But States the Obvious

Yesterday I listened into a WebEx presentation by Cymphony and Porter Novelli on Corporate Blogs.

While informative, I found the presentation to pretty much state the obvious.

The presentation has some good statistics, but provides little insight and soul into the issues of corporate blogging.

If you really want to seriously address corporate blogging, read Shel and Robert’s book.

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